The pope, barack obama, or celeb power couple boris kodjoe and nicole ari parker PROBABLY WOULDN’T SHOW UP AT YOUR HOUSE UNEXPECTeDLY. BUT IF THEY DID..

YOU’ll BE HAPPY YOU CLEANED WITH PINE-SOL

It’s that kind of clean

CLIENT: Pine-sol

CREATED WITH MY PARTNER IN CRIME, JEFFY P
BROADCAST / OLV / DIGITAL / SOCIAL

TV

AND THEN COVID HIT…

And no one was randomly showing up at people’s homes anymore. No one was going anywhere. So, they pulled the campaign shortly after launch. But instead of crying over spilled Pine-Sol, we took all of our footage from the campaign and re-engineered the story, saving the campaign and our clients a ton of money.

HOUSEGUEST COVID VERSION

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The Pine-Sole